Our Process

The BigBad process has evolved over time, as we have developed best practices and effective methodologies, contributing to your project’s success in four ways:

  • The final deliverable meets expectations and yields measurable results
  • Our thorough objective/audience/outcome analysis ensures successful implementation
  • The project is completed along the most optimal timeline
  • Accurate budget allocation ensures the highest quality deliverable

We divide each engagement into the following phases:

Strategic Analysis

This is where we research and analyze the project to develop strategy-informed solutions. Our Strategy Team works to understand and establish key business objectives, identify measures for success, and create an implementation vision and plan. The end result is our Strategy Brief, which serves as the roadmap that guides the project by identifying messaging and voice, usability issues, target audiences, information architecture, technical and functional specifications, and the visual design guidelines for the project.

Design+Build

This is where we transform the strategic vision into a functional application. The Lead Developer and Art Director head up the teams, which begin design, implementation, and integration. Combining the tenets of usability and a solid technical application with the strength of effective graphic design we realize the project in a series of iterative and collaborative steps.

Quality Assurance

QA is a priority from the start of every project and is not limited to a step in the process. During this formal QA time, this is where we test and evaluate the project. Any problems are catalogued, documented, and corrected.
Delivery: This is where the final deliverable becomes part of the client’s business. This phase includes installation and migration as well as any necessary training on the use, maintenance, and support of the system.

Post-Project Review and Support Services

This is where we monitor and evaluate the real-world usage of the project to determine, with the client, whether any adjustments, additions, or other modifications are necessary to keep the application a “category killer.”

Our process has been developed over years of delivering hundreds of highly successful, complex projects. It’s the combination of industry best practices and lessons-learned from each engagement.

Rebecca Marani Vice President of Client Services BigBad, Inc.

The diverse team of professionals at BigBad hails from all over the country (but most of us root for Red Sox, regardless of our hometown affiliations). Find out about becoming part of our well-seasoned and well-cultured staff. »

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